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By Ryan Scott

Mid-sized businesses – often defined as organizations with 100 to 5000 employees – comprise 26% of U.S. businesses, according to the Midmarket Institute. ÌýAnd yet, despite their numbers, mid-sized businesses are often overlooked in discussions about employee volunteer and giving programs. ÌýThe big corporations are more typically the ones that have the attention-getting programs and events, and with their size they’re more often able to seize the spotlight with stories about impressive community impact and employee engagement.

But bigger isn’t always better, and smaller companies can compete for top talent and customers on culture. That is, if they have defined for themselves a culture that’s compelling, shaped by making a difference in the world at large and within their own organizations. Ìý