Sarah Ford | February 26, 2015
Good Scout’s 2015 Cause Alliances Trend Report
In 2014, consumers and corporations alike stepped up in a big way to donate, take action or challenge others to do the same. From ice buckets to epidemics, new causes demanded our attention while traditional fundraising tactics rose to levels not seen since before the Recession of 2008. This momentum and enthusiasm will continue into 2015 and beyond, according to Good Scout’s 2015 Cause Alliances Trend Report. Ìý
The report examines business and fundraising trends from both the corporate and nonprofit sectors, determining how the two will be making a greater impact on our collective community this year. Giving a nod to companies and causes that are leading the pack, and how such alliances will evolve moving forward, the trends touch on popular activities as well as the unexpected.
Get Resources and Insights Straight To Your Inbox
Explore More Articles
World Alzheimer’s Day
Alzheimer’s disease is the most common form of dementia, a group of disorders that impairs mental functioning. According toÌýBrightFocus, more than 6 million ¾«¶«Ó°Òµns are…
Read Article
Join Feeding ¾«¶«Ó°Òµ and Take Action During Hunger Action Month
No one should have to go hungry in the richest country in the world — yet millions of ¾«¶«Ó°Òµns don’t have enough to eat. Our…
Read Article
Childhood Cancer Awareness Month
Every September, childhood cancer organizations around the world come together in recognition ofÌýChildhood Cancer Awareness Month, withÌýa goal to increase awareness and raise funds for…
Read ArticleGet Resources and Insights Straight To Your Inbox
Receive our monthly/bi-monthly newsletter filled with information about causes, nonprofit impact, and topics important for corporate social responsibility and employee engagement professionals, including disaster response, workplace giving, matching gifts, employee assistance funds, volunteering, scholarship award program management, grantmaking, and other philanthropic initiatives.
